A tale of two parties: why some crash and burn, and others soar

By Jason MacKenzie FCIPR FCIM,  Managing Partner, Corporate Communications  To set the scene: it’s 18th February 2019. A new political movement is born. Seven Labour MPs announce they’ve come to the end of their tether. After months of rumours and rumblings of a ‘split’, their emergence as a new group more closely resembles a splinter. …

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