Month: April 2019

Words work

By Jason MacKenzie FCIPR FCIM,  Managing Partner, Corporate Communications  Politics aside*, ‘Vote Leave, Take Control’ and ‘Make America Great Again’ are winning slogans. They encapsulate strong messages in simple, powerful, memorable phrases. Through consistent repetition they became drummed into our collective and individual consciousness. They’re bold examples of active, rather than passive, voice. Both are …

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Directly elected mayors: A resurgent model for local government reform?

Last week, senior Tory MP Greg Hands announced his bid for the London Borough of Hammersmith and Fulham to change its model of local government. Mr Hands wants a directly elected executive mayor for his patch. If his campaign secures 5% of registered electors a local referendum will be triggered to establish an executive mayor. …

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